Russell Athletic is one of the oldest brands in town. It is known as the founder of the sweat shirts and since today there is no comparison of their sweat shirts with any other brand. It is a pioneer brand for sportswear, which offers great variety with promising quality and unbelievable durability. It believes in creating products for the people and each piece of apparel is designed to keep in mind the needs and wants of people. It is the key strength of the Russell Athletic. Another key strength of Russell Athletic is its cotton products. Their cotton is known as the best and their cotton made clothes have no competitors in the market.